A flourishing and prospering downtown, with rising property values, a successful,
attractive and interesting mix of cultural, restaurant, retail, residential and office
tenants that attracts and serves visitors from the local and surrounding area as well as
travelers from around the world. Approved 4/2/14.
To promote, facilitate and support activities that sustain, promote and advance
downtown revitalization and to attract businesses and residents to relocate and stay in
the downtown area (per the DDB/CRA Interlocal Agreement).
a) To advise the city and the CRA on policies and procedures which will succeed in bringing more businesses and residents into the downtown district and thus improve its tax base and overall economic conditions (per City Code Sec 2.149 point (4)).
b) To survey downtown freeholders and businesses to determine needs and attitudes, to monitor progress, to evaluate success or failure of initiatives (per City Code Sec 2.149 point (7).
c) To sponsor community events and encourage public attendance at such events in support of downtown merchants (per City Code Sec 2.149 point (7).
d) To prepare and distribute public relations pieces such as, but not limited to, brochures and videos, district maps, etc. (per City Code Sec 2.149 point (7).
e) To cooperate with the Chambers of Commerce, the Convention and Visitors Bureau, and all others interested in promoting the district as a destination (per City Code Sec 2.149 point (7). Approved 4/2/14.
Downtown streets bustling with foot traffic from locals and visitors patronizing shops, restaurants and cultural activities. Clean, attractive storefronts filled with customers. Desirable and accessible housing in the immediate downtown area resulting in a viable and reliable customer base for local businesses. Local workforce employed within the downtown area in high‐tech enterprises resulting in upwardly‐mobile, successful and affluent consumers of downtown products and services.
Rising property values, resulting in increasing revenues to the DDB allowing for even more successful developmental actions. Safe, upscale district offering desirable services and amenities to locals and visitors. High employment and rental rates, low vacancy rates for real estate of all types and an attractive, desirable destination for those wishing to relocate.
Valuable Final Product:
A downtown that is being visibly transformed into an attractive and vibrant destination
for residents, tourists, visitors, shop‐keepers and office workers, in which to live, work
and play, thus demonstrating a steady rise in property values and quality of life.
- To prioritize the revitalization of Cleveland Street, as its success will then spread to the rest of the district.
- To fund other groups and events where there is a demonstrable expectation that it will primarily benefit the business climate in the Cleveland Street District.
- To provide funds and support to event and functions that take place primarily on Cleveland Street.
- To maintain a reserve fund to be used only in emergencies, which emergencies can’t really be predicted in advance.
- To discourage imprudent use of reserves, a policy requiring a second reading at a subsequent meeting before any funds can be allocated that have not been designated in the annual budget.
- Petty cash expenditures would not have to comply with our general spending rules. For example, a second reading would not be required for allocations of less than $100. In order to respond in a timely fashion, the Board should be able to direct the purchase of flowers, recognitions and commendation type awards as the occasion arises as long as the expense is limited to the above maximum.
- To set a maximum grant per budget line item for future requests or a sliding scale depending on how well the proposal furthers DDB goals and purposes. This could be a dollar figure or a percentage of our discretionary budget. Could be a firm rule or just a guideline. Suggest just a guideline until we see how workable it is in practice.
In July 1970, the Clearwater Downtown Development Board Act was established by the State of Florida, allowing the city of Clearwater to revitalize and preserve downtown property values, prevent deterioration in its central business district; providing downtown property owners the power to solve problems on the local level. The Act outlined the geographic location of the downtown area, the powers created, the composition of the board and the bylaws that govern.
In January 1971 the city adopted Ordinance No. 1304 providing for a special referendum election for the purpose of permitting downtown property owners to tax themselves, establishing a Special Taxing District.
In December 1993, the city adopted Ordinance No. 5510-93 amending the code, establishing that the Community Redevelopment Agency of the city shall have primary responsibility for planning downtown and redefining the powers and function of the board, created by this division, as an aid to the CRA.
Ordinance No. 5510-93 deleted the board’s responsibility to recommend to the city actions deemed suitable for any downtown redevelopment plans; the board shall not participate in the implementation or execution of such plans; the board shall have no power or control over any city property unless assigned by City Council. The ordinance removed the authorization from the receipt of revenues from property and facilities and the issuance of revenue certificates.
The 1993 ordinance encouraged the formation of public-private partnerships between the CRA, the DDB, the Chamber of Commerce and others, to promote business relocation and assistance, provide loans, hire the unemployed, recruit business, seek energy credits and discounts and develop incentives.
The board shall recommend policies and procedures, which would lead to tax revenue growth including zoning issues, variances, beautification and building standards and assistance in obtaining state and federal funding.
The board shall identify needs for parking, signage, traffic flow, public safety, office space and other aspects of business enterprise.
The board shall promote activities, sponsor community events, distribute public information, cooperate with the Regional Chamber of Commerce to promote tourism, provide for art in the downtown district, market and provide assistance to downtown businesses and support the CRA.
As a Special Taxing District of the City of Clearwater, the Downtown Development Board (DDB), organized and operating pursuant to the ordinances and laws of the city of Clearwater in a spirit of cooperation, is committed to its downtown constituents and offers opportunity to efficiently utilize collected public revenues. The DDB has a special obligation to ensure prudent, wise and sound administration of the programs and other initiatives they may support. This past fiscal year they are supporting marketing efforts, business assistance and policy and project work.
The DDB will continue to serve the taxpayers and assist the city and the CRA in formulating short and long range plans for improving and developing downtown Clearwater into a world renowned destination place and advise on policies and procedures, which succeed in bringing business and residents into the downtown, improving is tax base and overall economic condition.
Moving forward, the DDB will build a coalition with property owners, business and government to advocate development that benefits all citizens and to create a unified identity and environment in the downtown to preserve property values and prevent deterioration.
The DDB will focus on marketing downtown and its businesses, events that bring visibility to downtown and other downtown initiatives. The DDB meets on the first Wednesday of each month at 5:30 p.m. at the Council Chambers at the Clearwater Main Library, located at 100 N. Osceola Ave.
CRA/DDB Interlocal Agreement
The Community Redevelopment Agency (CRA) and the Downtown Development Board (DDB) have entered into an Interlocal Agreement, in which the DDB agrees to perform certain responsibilities and functions consistent with and in furtherance of the redevelopment of downtown in return for an amount equal to the difference between the increment payment and a management fee. The management of the DDB by CRA staff enables the CRA and the DDB to utilize the public dollars more efficiently.
The CRA Trustees executed the first Interlocal Agreement to provide personnel, administrative and management responsibilities to the DDB in F/Y 1999-00.